Recently I was walking through the grocery store when something caught my eye. It was a bottle of soap, but not just any bottle of hand soap my friends, it was the most gorgeous bottle of soap I’d ever laid eyes on. “Oh wow!” I exclaimed to my wife, “Maggie, look at this bottle of soap! Have you ever seen anything so elegant? Now this is great design, whoever created this was on a mission.” Check it out, I think you’ll agree.

I purchased this soap and I will continue to purchase it. Yes, it’s a bit more expensive than your average bar of Dial but I’m willing to pay a premium for something that makes me smile, makes me stare, something that gives me goose bumps.

In a world where thousands of average products are rolled out daily, design can be the thing that separates you from the pack.

Photo Credit: Quinnanya

Things on Nectar are progressing well and our early November launch date is still looking good.  Specifically Charles just finished designing the admin control panel (the backend system that will let you create/edit the content on your site) so it’s now moved to Josiah for him to do some front end development, before it moves to Aaron to do some heavy lifting with the PHP, AJAX, and javascript.  The automated domain name procurement, DNS resolution, site hosting, and purchase processes are all basically complete thanks to Aaron.  We have also enlisted the help of a few outside designers to give us some unique looks to the initial batch of launch designs (a.k.a. “tastes”).

That’s about it for now, much more goodness to come.